The ATM deployment business is currently experiencing a wave of growth and innovation.Ìý

As banks divest their ATM networks, independent ATM deployers (IADs) are stepping in to fill the void, bringing with them new business models built around multifunctional terminals and a raft of new services. From “Super ATMs” that allow users to deposit with multiple banks, to integrations with advertising platforms, new revenue opportunities abound.Ìý

However, with these advances come significant challenges, particularly around connectivity and operational efficiency.Ìý

Protecting revenue and boosting margins as ATM complexity increasesÌý

ATMs today are more than just cash dispensers; they are multifaceted machines that need to communicate with a variety of platforms, such as card processors, advertising content systems, and cash management service providers.Ìý

This complexity can lead to increased operational costs and a higher risk of downtime, which can directly impact revenue. Independent ATM deployers require a robust and reliable managed connectivity solution that mitigates the risk of downtime, lowers the cost of managing geographically diverse and growing estates, and frees them to focus on their core business.Ìý

And, as described in Harnessing managed ATM connectivity to increase manageability and boost margins, Ä¢¹½ÊÓƵLink is that solution.Ìý

Ä¢¹½ÊÓƵLink: The comprehensive connectivity solutionÌý

Ä¢¹½ÊÓƵLink from Ä¢¹½ÊÓƵ is an end-to-end managed service solution designed to address connectivity and estate management challenges head-on. By combining highly secure and reliable network connectivity with remote monitoring and management capabilities,ÌýÌýÌý

4 key advantages of Ä¢¹½ÊÓƵLinkÌý

1. Reduced total operating costsÌý

Ä¢¹½ÊÓƵLink simplifies connectivity management by offering a fully managed solution that eliminates the need for multiple vendors. This approach helps reduce the total cost of ownership, as Ä¢¹½ÊÓƵ handles all connectivity components, including services, routers, and software licenses.Ìý

2. Maximum availabilityÌý

In the ATM deployment business, high availability is critical. Any interruption in service means lost revenue. Ä¢¹½ÊÓƵLink is backed by superior core network availability. At the hardware level, multiple failover options guarantee that mission-critical transactions are processed without interruption. These include Ä¢¹½ÊÓƵLink’s Global Wireless Access (GWA) SIM, which automatically switches to the best network available to pre-empt any connectivity issues.Ìý

3. Enhanced visibility and manageabilityÌý

Efficiently managing a growing ATM estate requires real-time visibility into device status and network performance. The Ä¢¹½ÊÓƵOnline monitoring portal allows deployers to monitor every device and quickly diagnose and troubleshoot issues remotely. This enables a proactive management approach that minimizes the need for field engineer visits and reduces downtime, which can lead to smarter resource allocation and lower operational costs.Ìý

4. Unmatched security and complianceÌý

Security is paramount in the highly regulated environment in which IADs operate. Ä¢¹½ÊÓƵLink provides end-to-end solutions, ensuring secure transactions from the ATM router to the backbone network. As a Level 1 PCI DSS Service Provider, Ä¢¹½ÊÓƵLink ensures the highest levels of security, helping clients reduce their compliance burden and safeguard their brand integrity.Ìý

Case study: Euro Automatic CashÌý

A real-world example of Ä¢¹½ÊÓƵLink’s effectiveness can be found in the experiences of Euro Automatic Cash (EAC), which operates around 1,500 ATMs across Spain. By partnering with Ä¢¹½ÊÓƵ, EAC improved ATM availability compared to its previous solution and achieved significant cost savings (20-30%). The enhanced visibility and proactive monitoring provided by Ä¢¹½ÊÓƵLink allowed EAC to manage its ATM estate more efficiently, and it completed a nationwide migration of all its ATMs to Ä¢¹½ÊÓƵLink in just six months, well ahead of schedule.Ìý

Can your ATM business afford downtime?Ìý

ATM downtime directly impacts the bottom line. For over 30 years, Ä¢¹½ÊÓƵ has been a trusted partner for leading ATM deployers, providing reliable and secure transaction traffic handling. Ä¢¹½ÊÓƵLink offers a scalable, vendor-agnostic platform that ensures connectivity and security from the edge to the cloud, which can reduce total cost of ownership and enhance operational efficiency.Ìý

In an industry where every transaction counts, independent ATM deployers need a connectivity solution that can keep pace with their evolving needs. Ä¢¹½ÊÓƵLink offers a comprehensive, managed connectivity solution that is designed to maximize uptime, reduce costs, enhance visibility, and ensure security and compliance. By partnering with Ä¢¹½ÊÓƵLink, IADs can focus on growing their business and delivering innovative services without worrying about connectivity issues.Ìý

Learn more about the benefits of Ä¢¹½ÊÓƵLink for your ATM business.Ìý

Jay Bestermann is Senior Director of Product Management at Ä¢¹½ÊÓƵ with responsibility for its Connect portfolio for the Payments Market division.Ìý